Leah Reeb

Recent Posts

Don't Ignore Marketing Metrics!

We hope we’ve proven the case why it’s important to take time to understand, research and track your business’ or organization’s key marketing metrics. In the long run, taking the time to do so will.

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Defining Key Marketing Metrics

Understanding and tracking key marketing metrics helps businesses and organizations analyze and improve their tactics to support them in reaching their goals. To track them, you must first understand.

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Seven Things You Can Do Now to Help Your Business Adapt and Thrive Amidst the COVID19 Challenges

The things we are experiencing right now, in these very moments, are going to forever shape or personal and professional lives. As small business owners, we’ve been forced to adapt, or risk failure,.

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How to Engage Influencers

In their most simple form, influencers are those who influence. This can be done through various platforms including social media, TV, radio, print media, speaking engagements and more. Influencers.

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New Year, New Brand

With anticipation and great excitement, we are happy to share that as of today, Hinge Studio Marketing & Communications will become LŪM Studio. Over the previous five years, Hinge Studio has evolved.

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Things to Have in Your Marketing Planning Arsenal

We’ve covered a wide range of important topics worth considering when building your them within budget while utilizing the correct methods marketing plan. From the importance of planning and.

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How to Get Started With Owned Media

In marketing and communications, earned and paid media are cornerstones, and owned media is the foundation. Each of them, especially together, help engage your audience with your brand. Focusing on.

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How to Identify and Engage Your Social Media Audience

Your audience should be number one, not only in your overall marketing plan but within your social media strategy as well. Knowing who you’re trying to target will help you create valuable content.

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10 Benefits of Branding

Many times, businesses overlook the value of branding because they view themselves as just a business and not a brand. Brands should not be viewed as something only concerning Fortune 500 companies..

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A Marketing Plan?! What Exactly is That?

A marketing plan?! What exactly is that?  A marketing plan is a comprehensive document that describes your marketing efforts ideally for a specific time frame. In its most basic form, it’s a road-map.

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