New Year, New Brand

With anticipation and great excitement, we are happy to share that as of today, Hinge Studio Marketing & Communications will become LŪM Studio. Over the previous five years, Hinge Studio has evolved.

Read More

Reframing, Minimizing & Navigating Negative Comments on Social Media

If you’re participating in social media, negative comments are a part of the game. While this feels uncomfortable and unnatural, the sooner you can get a handle on them, the better your online.

Read More

A Reflection, Thanks & Celebration

As we reflect on the last year and the quickly approaching holidays, we're filled with an overwhelming sense of gratitude and urge to celebrate. Although these feelings normally accompany this.

Read More

Developing Content for Your Social Media Audience

By now you know the importance of social media when it comes to marketing your business (if you’re not quite up to speed, download our FREE E-Book!). Yes, it’s important to have a business page and.

Read More

Social Media: Canned Responses

Social media management can be all-consuming. Finding ways to make your process effective and efficient can feel like a full-time job.  Not only do we need to think about when and what to post, but.

Read More

Which Social Media Platform Should You Be Using?

No doubt about it, social media is evolving every day. It seems that new platforms are constantly becoming the next big thing overnight and what we knew about these platforms last week is different.

Read More

Things to Have in Your Marketing Planning Arsenal

We’ve covered a wide range of important topics worth considering when building your them within budget while utilizing the correct methods marketing plan. From the importance of planning and.

Read More

Marketing Planning: Building a Marketing Budget Backwards

Welcome to planning and budgeting season for 2020! In hopes of making this process more streamlined and less painful, we’re explaining one way to tackle your marketing budget. You know this is an.

Read More

What a Good Brainstorming Sesh Produces for your Marketing Planning

Coming up with new, ideas can be challenging; especially when it comes to marketing where you’re often challenged to use your creative mind and think strategically. This is where brainstorming can be.

Read More

Why Metrics Are Important to Your Marketing Plan

If something costs more than what it’s giving you back in return, it’s not a sustainable. When a business invests money and time into a marketing plan, it is essential to ensure analytics are being.

Read More