A Marketing Plan?! What Exactly is That?

marketing, Planning

A marketing plan?! What exactly is that? A marketing plan is a comprehensive document that describes your marketing efforts ideally for a specific time frame. In its most basic form, it’s a road-map.

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3 Tips to Move Your Social Media Forward

Communications, How To, marketing, Plan, Planning, Social Media, Strategy

The past few months, we’ve been talking a lot about social media. We’ve shared The Top Social Media Platforms You Should be Familiar With where we introduced some of the top platforms to research and.

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Accomplish These Two Steps Before Implementing a Social Media Program

Goals, How To, Planning, Social Media, Strategy

The average person spends nearly two hours on social media every day, according to Social Media Today. If you’re business isn’t taking advantage of this audience, you are definitely missing out..

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How to Set Good Goals

business, Communications, Goals, How To, Planning, Strategy

When I say good goals, I really mean: goals that are going to get done what they say they’re going to do. That’s the bottom line of it right? Are they going to make progress and accomplish? The whole.

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Don't Let These Goal Setting Distractions Get You

business, Communications, Goals, marketing, Planning, Strategy

A few weeks back, we shared a post The Case for Goal Setting. And we hope we did just that: communicated some reasons why setting goals is so important. Before we dig into the steps we take when.

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The Case for Goal Setting

business, Goals, marketing, Planning, Strategy

When I’m out and about in our community or at industry gatherings and people find out I’m a partner in marketing and communications firm, it’s a common practice that they run an idea or upcoming.

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Understand How Your Customer's Buying Journey Fits into the Marketing Funnel to Increase ROI

business, Buyers Journey, marketing, Marketing Funnel, Planning, Strategy

Have you ever felt like you’re sinking loads of money into your marketing program and seeing minimal results? If so, you’re certainly not alone. We hear this on a fairly-regular basis from businesses.

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