Communications, marketing, Branding

Messaging is a critical part of any brand. Among many other benefits of branding, brand messaging helps set the tone for your brand and ensures that all stakeholders and marketing efforts are.

Communications, marketing, Featured, Branding

Ask any group of people what branding is, and you will likely get a different answer from each person. You’ll hear all things from a logo to your look-and-feel to letterhead. Often, the words used to.

Communications, How To, marketing, Plan, Planning, Social Media, Strategy

The past few months, we’ve been talking a lot about social media. We’ve shared The Top Social Media Platforms You Should be Familiar With where we introduced some of the top platforms to research and.

business

Merry Christmas and Happy Holidays from LŪM (formerly Hinge Studio)! We hope you’re enjoying the season and think it’s the perfect time to share how thankful we are for you. So, from the bottom of.

Goals, How To, Planning, Social Media, Strategy

The average person spends nearly two hours on social media every day, according to Social Media Today. If you’re business isn’t taking advantage of this audience, you are definitely missing out..

business, Communications, Goals, Google Analytics, marketing, Measure, Measurement

Now that we’ve made The Case for Goal Setting, called out Goal Distractions that Can Get You, and lead you through How to Set Good Goals, we want to help you measure them. You’ve done the hard work.

business, Communications, Goals, How To, Planning, Strategy

When I say good goals, I really mean: goals that are going to get done what they say they’re going to do. That’s the bottom line of it right? Are they going to make progress and accomplish? The whole.

business, Communications, Goals, marketing, Planning, Strategy

A few weeks back, we shared a post The Case for Goal Setting. And we hope we did just that: communicated some reasons why setting goals is so important. Before we dig into the steps we take when.

Content, Facebook, Images, Instagram, marketing, Owned Media, Pinterest, Social Media

You’ve heard the term “pictures are worth a thousand words” right? That simple statement rings completely true in today’s world of content. Words alone are no longer sufficient when it comes to.

business, Goals, marketing, Planning, Strategy

When I’m out and about in our community or at industry gatherings and people find out I’m a partner in marketing and communications firm, it’s a common practice that they run an idea or upcoming.