Chris Botkins

Recent Posts

Realizing that Marketing and Marketing Agencies are an Essential Part of Your Business

When it comes time to ramp up your marketing efforts, you are going to need a team of talented, diverse and motivated people to help you strategize and reach your goals.

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What do you mean by marketing? And other questions you should be asking your marketing agency.

Coming to the realization that there is more to marketing your business than just putting up a website and praying that customers flock to you is a major step. Deciding to hire a marketing agency,.

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Don't Freak Out, Just Communicate - How to Use Public Relations in a Crisis

A crisis can come in any shape or form. They can be as large and unique as a global pandemic or as small as a misspelled word on a press release. The thing about a crisis is you rarely know what is.

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Speak to the core and let the outside listen

Back when the words “brand” and “branding” were still relatively new term in the workplace this was a phrase heard often. For the longest time, this phrase became a motto that was repeated ad nauseum.

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